Who can keep up with all the changes to social. That’s a full time job in itself.
Not only the sizes, but what works and is there any way to juice the algorithm at all? Below is the up-to-date social media image dimensions and what we’ve notice working (or not working) in content strategy in the nonprofit world.
Current as of September 2023
Profile Photo: 320x320px
Landscape: 1080x566px
Portrait: 1080x1350px
Square: 1080x1080px
Stories and Reels: 1080x1920px
Profile Photo: 170x170px
Landscape: 1200x630px
Portrait: 630x1200px
Square: 1200x1200px
Stories and Reels: 1080x1920px
Cover Photo: 851x315px
Profile Photo: 200x200px
Landscape: 1920x1080px
Portrait: 1080x1920px
Square: 1080x1080px
Stories: 1080x1920px
(boycotting calling it X)
Profile Photo: 400x400px
Landscape: 1024x512px
Portrait: 1080x1350px
Square: 1080x1080px
Cover Photo: 1500x1500px
Profile Photo: 400x400px
Landscape: 1200x627px
Portrait: 627x1200px
Square: 1080x1080px
Cover Photo: 1128x191px