A New Way to Talk About Teen Birth Control Options

With The Playbook, Girls in North Carolina Are Learning to Find It & Love It What if teaching teens about their long-term birth control options was fun, colorful and most of all accurate? In Gaston County, NC, a growing number of young women are taking control of their birth control choices. With The Playbook, they are […]

Create Good Fills a Void for Nonprofit Communications

More Than 100 Communicators Attend Sold-Out Event Designed with nonprofit communicators in mind, the first-ever Create Good Conference was held in Raleigh, NC on Monday, March 16. Create Good inspired attendees by infusing practical learning with fun, creativity and energy. With no other communications conference of its kind, Create Good sold out weeks ahead of the event, […]

These best practices are #forEVERYnonprofit!

That’s what we call a nonprofit rockstar moment! One amazing organization, an Indigogo campaign gone viral, and equality for EVERYONE – The Girl Scouts of Western Washington is the org to watch this week after raising $250,000 to fund amazing girl-positive programs. The Girl Scouts chapter launched the IndieGoGo campaign June 29, after one of […]

Fundraising Data that Keeps on Giving – The IDB Report Is Back!

Annual Report Establishes Fundraising Best Practices to Enhance Individual Donor Strategies What is the fundraising potential for small and mighty nonprofits? How can organizations expand their individual donor programs and see increased success? For nonprofits with budgets under $2 million, the guide to more strategic and successful fundraising is available now! Record Year For Data The […]

Wow! Our Facebook Reaction

On Wednesday, February 24, Facebook began a global roll out of Reactions – an extension of likes. The new feature is designed to increase engagement and tailored to the growing mobile market. The reactions were chosen based on “empathetic reactions” to content to allow users a wider range of expression to a specific piece of […]

Annual Benchmark Project Reports Secret to Fundraising Success Is…

Individual Donor Benchmark Report Released with More Influential Data for Small and Mighty Nonprofits What is the fundraising potential for small and mighty nonprofits? How can organizations expand their individual donor programs and see increased success? For nonprofits with budgets under $2 million, the guide to more strategic and successful fundraising is back with even […]

The Power of Empathy

Empathy doesn’t get its due as the secret to great work and a satisfying life. One of my mantras when I sit down to work is “Write from their hearts.” The key to any good communication is empathy, it is the most powerful emotion in our line of work. We use the power of empathy […]

Ultimate Guide to Social Images for Nonprofits – Sizes, Content, and More

Who can keep up with all the changes to social. That’s a full time job in itself. Not only the sizes, but what works and is there any way to juice the algorithm at all? Below is the up-to-date social media image dimensions and what we’ve notice working (or not working) in content strategy in […]

5 Lessons Learned From Facebook Live

Earlier this year, Facebook rolled out its newest feature, Facebook Live. If you haven’t seen a live broadcast yet, Facebook Live, in the words of Facebook CEO Mark Zuckerberg, is “like having a TV camera in your pocket.” Users can “go live” in Facebook groups, events and pages, and “live reactions” allow viewers to interact […]

Vaccine Communication – What You Say, or Don’t Say, Matters

American Cancer Society Ad for HPV Vaccination featuring African American girl of approximately 11 years old.

Making a big impact in the 4th largest metro area in America is no small job. BC/DC Ideas was hired by the American Cancer Society to launch and manage a three year paid advertising campaign to contribute to increasing the HPV vaccination rate in the Dallas-Fort Worth area. This vaccine communication campaign was a success despite […]

10 Ways to Prevent Misinformation Spread and Promote COVID-19 Vaccination

What we’ve learned from 15 years of running vaccination campaigns The Covid-19 vaccine is the most important public health campaign in decades. We must get this right. From early childhood vaccines in Washington, Colorado, and Nevada to HPV vaccination in Arizona and Texas, we’ve been working in the immunization world for a long time. In that […]